Privacy Policy

Personal Information We Collect

Information from Your E-commerce Platform

When you install our App, we automatically access certain types of information from your Shopify, UNAS, or other connected e-commerce accounts:

• Order data (order values, dates, status)
• Product information (names, prices, categories)
• Store information (name, currency, timezone)
• Business analytics data for service functionality
• Marketing spend data from connected digital advertising platforms
• Campaign tracking and attribution information

Information You Provide Directly

We collect the following personal information when you register and use our Service:

• Account information (name, email address, phone number)
• Billing information (payment details, billing address)
• Business information (company name, business address)
• Communication preferences and support requests

Technical Information

We collect technical information using the following technologies:

• Cookies: Data files placed on your device to enhance functionality and remember preferences
• Log files: Information about your interactions with our Service, including IP address, browser type, and timestamps
• Analytics data: Usage patterns, feature interactions, and performance metrics

How We Use Your Information

We use your personal information for the following purposes:

• Service Provision: To provide business analytics and reporting services
• Account Management: To create and manage your account, process payments, and provide customer support
• Communication: To send service updates, respond to inquiries, and provide technical support
• Service Improvement: To analyze usage patterns and improve our features and functionality
• Legal Compliance: To comply with applicable laws and regulations
• Marketing: To send relevant product updates and promotional materials (with your consent)

We may aggregate and anonymize data, removing all personally identifiable information, to conduct research and pursue legitimate business objectives, always in accordance with applicable laws.

Legal Basis for Processing (GDPR)

Under Hungarian data protection law and GDPR, we process your personal information based on the following legal grounds:

• Contract Performance: Processing necessary to fulfill our service agreement with you
• Consent: Where you have given explicit consent for specific processing activities
• Legitimate Interests: For business operations, fraud prevention, and service improvement
• Legal Obligation: To comply with Hungarian and EU legal requirements

Data Retention Periods

We retain your personal data for the following specific periods:

• Account data: Until account deletion plus additional period as required by applicable law
• E-commerce platform data: Duration of integration plus reasonable period for business purposes
• Financial/billing data: As required by applicable accounting and tax laws
• Marketing communications: Until consent withdrawal
• Technical logs and cookies: As permitted by applicable data protection laws
• Support communications: Reasonable period for customer service purposes

Data Sharing with Third Parties

We share your data with the following categories of third parties for service provision:

• Cloud database providers in the United States with Standard Contractual Clauses
• Application hosting services in the United States with adequate safeguards
• E-commerce platform providers - Only data you authorize via OAuth
• Digital advertising service providers - Only data you authorize via API connections
• Payment processing services - Only billing data necessary for transactions

International Data Transfers

Some of our service providers are located outside the EEA. We ensure adequate protection through:

• Adequacy decisions by the European Commission where available
• Standard Contractual Clauses (SCCs) approved by the European Commission
• Additional technical and organizational safeguards including encryption

Automated Decision Making

Our service includes automated features for business analysis and recommendations. You have the right to:

• Request human intervention in automated decisions affecting you
• Receive explanations of automated decision logic
• Object to automated processing with legal or significant effects

Your Data Subject Rights

Under Hungarian data protection law and GDPR, you have the following rights regarding your personal data:

• Right of Access: You can request information about what personal data we process about you
• Right to Rectification: You can request correction of inaccurate personal data
• Right to Erasure: You can request deletion of your personal data under certain circumstances
• Right to Restriction: You can request limitation of processing under certain circumstances
• Right to Object: You can object to processing based on legitimate interests
• Right to Data Portability: You can request your data in a structured, machine-readable format
• Right to Withdraw Consent: You can withdraw consent at any time where processing is based on consent

To exercise these rights, please contact us using the details below. We will respond within 30 days.

Supervisory Authority (NAIH)

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the Hungarian National Authority for Data Protection and Freedom of Information (NAIH):

Legal Remedies

You have the right to exercise your personal data rights related to data processing against the Service Provider as the data controller. If you wish to exercise your rights, please contact us first via email at mate@interacticmedia.com or by post to 1143 Budapest, Eleonóra u. 8. 4/3.

If your rights are violated or you are affected by their violation, validity, or interpretation, you can file a complaint with the Hungarian National Authority for Data Protection and Freedom of Information (NAIH).

In case of legal disputes related to this Privacy Policy or in connection with its violation, validity, or interpretation, you may turn to the court according to the Hungarian Civil Procedure Act 2016 (Act CXXV) with territorial and subject matter jurisdiction:

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